My work

Password Compliance

How I partnered with designers to reframe the problem, develop a grounded solution, identify risks and propose a new strategy to reduce password-related call volume.

Learn how I managed ambiguity in some highly complex projects I worked on.

Sometimes the impact could be measured in numbers; other times, I didn't have access to them. Or it was more of a perception than a measure.

Nonetheless, the deep thinking and thorough process (my register marks) are always there!

RBC • Servicing | Lead Interaction Designer

Design Thinking

Leadership

Compliance

6 million

Active users impacted

30%

Mobile-only users

27%

Mobile + web

Influencing the product roadmap through a user-centric approach that mitigates risks.

Making banking offers easier to find in the Mobile App

How I collaborated with the Mobile Sales Product team to explore financial offers through our clients' perspectives, leveraging extensive research and data, and creating a design strategy framework.

RBC • Mobile Sales | Consultant Designer

Design Thinking

Research

Framework

Rethinking how Canadians send money usign e-Transfer

How I made it easier for 3 million mobile users to send money instantly using Interac e-Transfer by redesigning the entire feature with no previous documentation available.

CIBC • Digital | Lead UX Designer

Interaction

Research

Collaboration

-32%

Abandonments

-21%

Throubleshooting calls

Pleasantview Gem Inn

Not just pleasant on the outside, our Pleasantview Gem Inn properties are especially popular among families. With underground parking and floor-to-ceiling windows, there's no shortage of natural light or space.

worm's-eye view photography of concrete building
worm's-eye view photography of concrete building

Made by Mari Rezende with lots of love and some AI.