MARI
Individual Contributor UX Designer with vast experience in Banking and Financial Services, and well-versed in Technology Services.
Rezende
Now elevating the mobile bank experiences at RBC.
Previously, at Sun Life Financial, CIBC, Brim Financial.
Bonus: Digital Tech at Accenture and IBM.
When I’m not designing, I might be swimming, feeding my curious mind with Audiobooks, exploring outside, or having lots of fun with my family.
Tell me more!
I was born and raised in the tropical weather of Brazil, and now I am living
(and chilling!) in Waterloo, Canada.
My passion for designing things started when I was a child. I would meticulously design houses and floor plans for my family and friends. I really wanted to be an Architect!
However, the winds blew in a different direction and I decided to study Communication. Once graduated, I worked in e-Learning, Web Design and Development, Digital Project Management and Digital Consulting.
As a Consultant, I landed a project that required a UX/UI Designer and... bam! Love at first sigh! Or, at first UX work.
Fast forward to today: I now have 15+ years of experience in a variety of roles in digital, having focused on UX Design for the last 8. I devote my heart to helping people achieve their goals by making things simple and crafting thoughtful and delightful digital experiences that help improve connection and trust.
What else makes my work stand out?
The application of principles that I have learned over the years in other areas as well, such as Communication (obviously!), Psychology, Anthropology, Architecture, Semiotics, Behavioural Science, and more.
I have always DESIGNED for people.
More about me
My recipe for success
By asking why, analyzing data, doing research, and talking to people.
Uncover the root cause for things
Collaborate and have a shared vision
By identifying and involving key stakeholders early in the design process and bringing them together.
Welcome mistakes and change direction
By accepting that some things just don't work the way we expect. By being open to steer fast and get back on track.
+ Have fun!
Embrace ambiguity and complexity
By listening to others to find common ground for final decisions.
Work I'm PROUD of
We have made quality our habit. It’s not something that we just strive for – we live by this principle every day.
My work
e-Transfer Redesign
CIBC Mobile App • UX Lead
Making the eTransfer process simpler for mobile users who want to send money easily with no hassle.
Brim App
Brim Mobile App • Product Designer
Creating Brim's first version of the Mobile app, supporting its Go-To-Market strategy.
More coming soon...
You didn’t come this far to stop
e-Beneficiaries
Sun Life Financial - Mobile - Investments - 2021
Digital Client Onboarding
CIBC - Mobile and Web - 2020
My Plan and Insights
CIBC - Mobile - 2019
BalanceProtector
RBC - Mobile - Sales - 2022/2023
Brim Credit Card Application
Brim Financial - Responsive Web - 2017-2018
Who's MARI?
A human being who happens to draw stuff. A mom of a cat. A person who cannot hold a formal conversation, as they have an actual allergy for that, but please, do not ask for a doctor's notice on this one.
EDUCATION
2015-2018
Graphic design communication
Bertley's Design College
2019-2021
Masters in Illustration
Grimm's Academy of Arts
School, but who cares, right.
EXPERIENCE
2017-2018
Set designer
Magical Temple
2019
Graphic designer
Flavio's Design Studio
2019-2020
Graphic designer
Social Media Boom
2021-present
Graphic designer
Kyro
SKILLS? GOT SOME
ADOBE ILLUSTRATOR
♥︎ ♥︎ ♥︎ ♥︎ ♡
FIGMA
♥︎ ♥︎ ♥︎ ♥︎ ♥︎
AFTER EFFECTS
♥︎ ♥︎ ♡ ♡ ♡
ADOBE PHOTOSHOP
♥︎ ♥︎ ♥︎ ♥︎ ♡
Let's chat!
I can help!
Just shoot me a quick message with a brief description of what you're trying to achieve and we can go from there.
Or email me at:
hi@marirezende.com
