MARI

Rezende

Individual Contributor UX Designer with vast experience in Banking and Financial Services, and well-versed in Technology Services.

Now elevating the mobile bank experiences at RBC.
Previously, at Sun Life Financial, CIBC, Brim Financial.
Bonus: Digital Tech at Accenture and IBM.

When I’m not designing, I might be swimming, feeding my curious mind with Audiobooks, exploring outside, or having lots of fun with my family.

Tell me more!

I have always DESIGNED for people.

I was born and raised in the tropical weather of Brazil, and now I am living
(and chilling!) in Waterloo, Canada.

My passion for designing things started when I was a child. I would meticulously design houses and floor plans for my family and friends. I really wanted to be an Architect!

However, the winds blew in a different direction and I decided to study Communication. Once graduated, I worked in e-Learning, Web Design and Development, Digital Project Management and Digital Consulting.

As a Consultant, I landed a project that required a UX/UI Designer and... bam! Love at first sigh! Or, at first UX work.

Fast forward to today: I now have 15+ years of experience in a variety of roles in digital, having focused on UX Design for the last 8. I devote my heart to helping people achieve their goals by making things simple and crafting thoughtful and delightful digital experiences that help improve connection and trust.

What else makes my work stand out?
The application of principles that I have learned over the years in other areas as well, such as Communication (obviously!), Psychology, Anthropology, Architecture, Semiotics, Behavioural Science, and more.

More about me

My recipe for success

By asking why, analyzing data, doing research, and talking to people.

Uncover the root cause for things

Embrace ambiguity and complexity

By listening to others to find common ground for final decisions.

Collaborate and have a shared vision

By identifying and involving key stakeholders early in the design process and bringing them together.

Welcome mistakes and change direction

By accepting that some things just don't work the way we expect. By being open to steer fast and get back on track.

+ Have fun!

Need a fresh pair of eyes?

I can help!

Just shoot me a quick message with a brief description of what you're trying to achieve and we can go from there.